Chenice Beverly Hills, a Californian based company manufacturing a line of hair care products, defined as the "The Chenice Hair Care Method". The aim of Chenice Beverly Hills is to continuously grow as a company, and, to help the growth of the professional market by offering a complete range of products of the highest quality exclusively to professional salons only. For this reason within only a few years Chenice Beverly Hills has become very successful amongst the professional hair care industry. Thanks to the philosophy together with commercial and marketing strategies, Chenice Beverly Hills has conquered great shares of the global market, covering with its distributors many countries all over world. Chenice Beverly Hills products are actually sold in 45 different countries with the power to still spreading to new frontiers, this is being achieved by dedication to hair salons which understand that Chenice Beverly Hills is the most reliable and trusted hair care company/partner they have.
Our philosophy
The philosophy of the company along side with commercial strategies makes our public campaign a one to one service and relationship with our clients. In response to the consumer, we know that our products are not damaging the environment as they are all environment friendly. We believe that hair care professionals are looking for products specifically formulated for hair salon specialists. We as a professional company understand that salon's clients are always very receptive toward quality of products, glamour and fashion, especially when it regards their looks and consequently about the condition of their hair, thus they are looking for the best hair care products they can find. Our Californian and Italian based research laboratories are studying daily finding out new and innovative active ingredients to produce future lines to add to the existing range of products. In answer to this Chenice Beverly Hills has been the first company to have introduced Liposomes in professional hair products. Panthenol, (ProVitamin B5) is encapsulated in our Liposomes which is fundamental for the nourishment, strength, shine and softness of the hair. We do not believe that our soaring success is just down to manufacturing good quality products only, we listen to therefore utilize information and feedback we get from our clients, this to give them always the best output in products and services we can. Our International academies around the world offer shows, technical support and continuous training on how to utilize the products to the best of their potential. They regularly organise educational technical, cutting and styling courses with top International Teams backed up by DVDs, books and different didactical booklets.
Chenice Beverly Hills.a way of life